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About the Company

“1423 naive water” is one of first pioneer in multi branded boutique since 2004, first generation for multi-branded boutique in South Korea.
The boutique is located in the place called Apgujeoung, where the richest & fashion forward people in Seoul live in.
With its unique insight in trend, 1423 naive water has been successfully introduced numerous brands in Korean fashion market and
help their distribution by developing brand value.

CEO

The representative for “1423 naive water s.r.l”,
Ms. Cha is known as having Midas touch for up coming fashion brand
in Korea fashion industry.
Mr&Mrs Italy was one of her work that she promoted
the brand by exposing top celebrities with their items and the volume of sales
surged up to 4million dollars in one year.
Ms. Chohee Cha has enormous power in fashion media
such as W,ELLE, VOGUE magazine and solid network among top celebrities.

Distribution

FLAGSHIP STORE 20 DOSAN-DAERO 49-GIL, GANGNAM-GU SEOUL, SOUTH KOREA

DEPARTMENT STORE 1. HYUNDAI MAIN 3F
165 APGUJEONG-DONG, GANGNAM-GU SEOUL, SOUTH KOREA

2. HYUNDAI B2 FRAME VILLAGE 165 APGUJEONG-DONG, GANGNAM-GU SEOUL, SOUTH KOREA



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